How to get involved with International Women’s Day 2024

International Women’s Day is a global day celebrating the social, economic, cultural, and political achievements of women and has become a key date in the calendar. The is day is celebrated on March 8th and this year the theme is ‘Inspire inclusion’ because when we inspire others to understand and value women’s inclusion, we forge a better world. Unfortunately, despite women having more rights than they used to, we still have a long way to go to live in a world where women and men are equal. There are many ways you can do your part to support and celebrate International Women’s Day 2024, both as an individual and as an employer.

What is International Women’s Day and why it is important?

International Women’s Day is a day celebrated by many countries to acknowledge all women’s achievements and bring worldwide awareness to work that still needs to be done to accomplish complete equality. The first IWD was held in March 1911 in Austria, Denmark, Germany and Switzerland where more than one million men and women attended rallies campaigning for women’s rights to work and vote. However, it wasn’t recognized by the United Nations until 1975 and in 1996 they announced their first theme of “Celebrating the past, Planning for the Future”.

It can be a common misconception that because we see more women in senior roles, we have achieved equality, but this is far from true. For instance, women only hold 27% of tech-related jobs and 28% of all jobs in computer and mathematical occupations. It is important for both an employer and employee that we work together to increase this. Having gender diversity allows companies to have a wider talent pool to choose from and means they don’t miss out on high-quality talent just because of someone’s gender. It also gives rise to new ideas and new ways of problem-solving which can speed up productivity and profitability. In addition, it makes employees all feel valued and appreciated, increasing employee retention and loyalty to the company. We can also see inequality through the gender pay gap. According to the Office for National Statistics, the median pay for full-time employees was 7.7% less for women than for men in April 2023 in the UK.

How can we celebrate and support International Women’s Day 2024?

How to celebrate International Women’s Day as an individual

Firstly, you can use the day to learn about the history of IWD and female role models, whether this is by reading books, looking it up online or watching documentaries. Female role models are a powerful force in influencing other people’s decisions; if you see someone in a job you aspire to be in or speaking out about their opinions that you agree with, it can encourage you to do the same. Research has shown that role models have an increased benefit for women over men due to gender biases, institutional barriers, and negative stereotypes women have had to contend with. You can read about some famous women in tech role models here. Learning about the history of IWD will educate you on the importance of the day and empower you to do more for women and yourself.

Social media can also be your best friend when supporting IWD. One way to utilize your platforms is to share uplifting quotes about the day; you can find some examples of powerful quotes here and some from inspirational women in tech here. These words can help spread awareness about the day, encourage others to follow suit and educate and energize both women and men to support and celebrate alongside you. Some effective platforms to use are LinkedIn, Facebook, Twitter and Instagram. Furthermore, it can help you connect with like-minded people, creating group solidarity.

Alternatively, you can use TikTok or Instagram reels to make ‘point of view’ content, a day in a life video or vlog, or share life stories, which can showcase what it’s like to be a woman, whether it’s problems you are currently facing/have faced because of your gender or how far you’ve come despite these barriers, showing your work-life balance, or sharing your opinion on a situation. This will help educate others who might not realise that these issues still occur and as these platforms are so popular, you could end up reaching a lot of people. But don’t forget to hashtag to maximise your chances of reaching a lot of people. Some you could use are #iwd #internationalwomensday #IWD2024 #womensupportingwomen #equality #InspireInclusion.

You can find more popular IWD hashtags here.

Another great way to support women is to support female-owned businesses, which you can do all year round, not just on International Women’s Day! How can you do this? Below are just a handful of ways you can show your support:

  • Engage with their social media posts
  • Buy from their company and give good reviews
  • Share the company with friends and family
  • Mentor female entrepreneurs

Backing these companies helps to create a strong, professional network and uplifts and empowers female business owners. It can also help them to become a female role model for others that are wanting to start their own company but are worried about barriers, discrimination, and stereotypes. The economy will also benefit from this.

Donating to a cause-based charity is additionally important because some women and girls have less access to education, reproductive rights and healthcare. This can hinder them in all aspects of life, giving them less of a chance to get a job or stay in one, become independent and impact their overall health and well-being. Helping these charities means more women and girls will have access to resources they currently don’t have access to. Some examples of women’s charities to donate to are RoSA who are focused on initiatives including sexual health services, domestic abuse services and educational resources, and The Circle which offers mentorship, fundraising, and educational/skill-building programmes.

You can find more charities to donate to for IWD here.

How to celebrate International Women’s Day as an employer

Employers getting involved in IWD is an excellent way to spread awareness across a large scale. A good place to start is by hosting a free learning session in the office/remotely for both men and women to inform employees about the history and the importance of the day and what they can do to celebrate. It is also a good opportunity to show the women in your company that they are appreciated and supported. If some/all of your employees are hybrid or remote, you can source a discussion video or ask people to share their experiences and record them to share or to share live on a video call. Another idea would be to find or come up with some Q&A questions to help better understand IWD and #InspireInclusion. Some examples are:

  • What does International Women’s Day mean to you?
  • What do you think some of the biggest challenges women face today?
  • Have you faced any challenges in your career because you’re a woman?
  • How can you change the future for young girls and women?
  • What ways can we, as a company, work to help support our female colleagues?
  • What’s a cultural change you’d like to see in the office?

Alternatively, you could do a more informal catch up, whether it’s in the office or virtually, where you discuss thoughts and experiences if discrimination or overcoming biases, self-care, work-life balance, or any other topics surrounding gender equality. If you are in the office, an afternoon tea where either the employer or employees each bring food so you can sit together and discuss these subjects in a relaxed and fun way. As the colour of IWD is purple, due to it symbolizing justice, dignity and being loyal to the cause, you could also ask staff to wear the colour to show solidarity and maybe even take a picture to upload to social media.

You can also fundraise for a cause-based charity, such as the ones previous mentioned (RoSA and The Circle).

Some fundraising ideas:

  • Host a raffle in the office where employees buy their tickets
  • Bake sale
  • Dress down day (if you’re usually in a uniform or smart clothes) and make donations
  • Matched giving – match any money raised through employee fundraising activities

If you have a company newsletter, having a section on IWD would be an effective way to get the word out to a large number of people. This might include celebrating women and their achievements (whether that’s women in the company or well-known names), letting people know how they can individually support the cause, statistics about gender inequality or what you are doing as a company to help women or promote the day. Lastly, using your social media platforms to post inspirational quotes from women, use IWD and equality hashtags, show how you support female employees or women in the community or share some employee experiences as women.

We hope you all enjoy International Women’s Day 2024, and don’t forget to support the cause throughout the year, not just today!

Check out more of our International Women’s Day Posts:

International Women’s Day 2023

International Women’s Day has been celebrated annually on the 8th March since the early 1900’s. During this time, the world’s opinions, attitudes and behaviour towards gender equality has changed significantly. Progress is made every year, but unfortunately true gender equality has not yet been reached. Women are still paid less than men, with the average gender pay gap in the UK standing at 8.3% for full time employees. Some studies say it will take approximately another 52 years to close the gender pay gap in Western Europe alone.

International Women's Day 2023
And it’s not just pay that suffers from inequalities when it comes to gender. Unfortunately, archaic views of gender are still shockingly common when it comes to the world of work. Our recent Women in Tech survey uncovered that 76% of women have experienced gender bias and discrimination at least once whilst working in a technology role. Whilst these gender biases still occur, we cannot achieve true gender balance and equality.


This is where International Women’s Day comes in, it’s a day which is designed to both celebrate the achievements and advancements which have been made, but also to raise awareness of biases which still occur in everyday life, whether they are unconscious or not. Each year, International Women’s Day comes with a theme, which for 2023 is ‘Embrace Equity’. The Culture Practice, a site run by experts in cultural transformation, have created a website where they’ve come up with 100 actions we can take all year round to reduce gender bias in the workplace. To mark International Women’s Day 2023, we worked with our employer partners to share examples of how these actions can take place in a real work environment.

 

Action #44: Recognise and Reward Women

 

Capco

Capco understands the importance of employee recognition and reward, especially when it comes to supporting and improving gender diversity. They place a huge emphasis on ensuring that employees are recognised for their work both internally and externally. CapcoKudos, for example, is an initiative which was set up to allow people at Capco to recognise and show their appreciation for their colleagues and shine a light on the incredible work they do day-to-day.

As well as an internal rewards scheme, Capco encourages their employees to nominate colleagues for both internal and external recognition awards. In 2022 alone they saw 2501 nominations submitted internally from 1045 nominators. Sarah O’Callaghan, Capco’s UK recognition lead, says: “Recognition at Capco is ingrained in our culture and everyday working life. Recognising and giving #CapcoKudos daily is encouraged, and we also run UK wide initiatives to spotlight our fantastic people and give everyone the opportunity to thank those that are making a difference to both our clients and Capco teams!”

Action #71: Join or start an employee resource group

 

Experian

Employee resource groups or networks are an amazing way to connect women from various teams and enable them to share experiences, advice and find allies. Experian created their Women in Experian (WiE) network to help both women and allies in tech and non-tech roles to take the next step in their careers. The network aims to provide personal development, as well as an environment to network, celebrate and give back to the community. As a network, WiE strives for 50% career moves (including promotions and lateral moves) for women. To support this, the network has four pillars of focus:

  1. Set your career journey – set a goal, make a plan and make that plan known.
  2. Focus on you – designed to help women learn, grow and go for it.
  3. Get connected – build your network and find a mentor.
  4. Give back – celebrating and giving back.

 

Each of these four pillars is designed to galvanise the confidence of women to achieve their next step. The group hosts regular events and gives access to resources such as external guest speakers, podcasts, playlists, networking opportunities and much more to support women and allies across Experian.

 

Some examples of the work the WiE group have achieved include:

 

Find out more about the networks which Experian have and see the current opportunities to join the team.

 

CGI

Another area employers need to consider in order to support women is women’s health in the workplace. Under-recognised health conditions can affect women’s productivity and damage their careers and potential to grow. For this reason, CGI created their Women’s Health Network as an extension of the Women’s Network, to provide emotional and practical support for women in the workplace through a community of shared experiences, advice, and education. The network delves into all things related to women’s health and wellbeing and has provided an invaluable resource for the many women and men who engage with it across CGI.

 

The network provides a safe space to connect with others online or in person, grow networks, and find support and information on a range of women’s health issues. As a group they also actively contribute to fundraisers and awareness campaigns for female-related topics, from ovarian and breast cancer, to menopause and endometriosis, and domestic violence, to name a few. It’s not just for women though. The CGI Women’s Health Network is open to all members irrespective of gender, because it’s also geared towards educating everyone, and building a more understanding and inclusive environment all round.

 

One of CGI’s female employees, Maxine, has told us about her experience of the Women’s Health network:

“Whatever stage of life you are at, knowing there is guidance, help and support there for you is very reassuring. Personally, as I get older and reach a different stage in my personal life, knowing that CGI is supporting women going through the menopause is a huge benefit. Being able to talk about my situation openly and share with others how this affects me at work has made a big difference for me. Menopause is no longer a subject that people can’t (or won’t) talk about.”

 

 

Action #97: Champion women leaders

 

Starling Bank

One of the biggest barriers to improving gender diversity in technology is the lack of female role models in senior positions. A study by PwC found that almost 80% of students cannot name a famous female working in technology, but two thirds can name a male. These figures reinforce the need for more strong female leaders, especially when it comes to inspiring young girls to pursue and succeed in a career in technology.

 

Women conquering a male-dominated world, challenging the norm and rising up through the ranks is a familiar story at Starling Bank. When Anne Boden founded Starling in 2017, she set up the UK’s first digital-only bank and became the first woman in the UK to start a bank. Her aim? To disrupt an archaic industry and build a business with equality at its heart. In 2017, women made up 27% of their leadership team. Fast-forward and this number had jumped to 41%, smashing the target of 30%.

 

Inclusivity and equality is at the core of everything Starling does, and the team have been working hard over the last year to ensure that its gender diversity initiatives kept up with its growth. In 2022, Starling became an official sponsor of the UEFA Women’s EURO 2022 tournament. The bank has continued its commitment to elevating women’s football through a partnership with Gift of Kit, a project that enables grassroots football clubs and schools the chance to apply for free football kits and coaching vouchers for their girl’s teams.

 

Find out more about Starling’s gender initiatives and work culture.

 

Action #46: Take a holistic approach to tackling inequality

 

Jaguar Land Rover

When working to be a more inclusive employer, it’s important to step back and look at the bigger picture. Inequality can stem from many different areas of a business, and by taking a holistic view a company can identify specific aspects which can be improved on and amended.

Jaguar Land Rover have embraced this action as they have partnered with D&I experts to conduct a yearly audit of their diversity and inclusion efforts. The audit will aim to shine a light on what is being done well and areas where they can improve. They have committed to this external audit for the next five years, and will publish their results, encouraging accountability of not just the positives but the negatives too. Jaguar Land Rover will use the results of this D&I audit to inform and shape their strategies and action plans, as well as allowing them to measure their progress.

 

Action #80: Be intentional about inclusion

Intent HQ

It’s important to recognise that being truly inclusive as an employer takes time, dedication and a lot of effort to achieve. There is no easy or quick fix, and employers will need to have clear goals and measurements to ensure they’re supporting all colleagues in an inclusive way. Intent HQ recognises the importance & value of being an inclusive employer. They’ve taken steps to ensure that this vision is ingrained throughout their company & people vision. In 2020, they created a Diversity, Equity and Inclusion team, now called Connect with Intent, focused on developing a DE&I strategy and implementing supporting initiatives. Today in 2023, this passionate team has quadrupled from 4 to 13.

First, the team reviewed the company’s demographics and surveyed individuals, enable them to measure progress & acknowledge areas needing improvements. Initial results highlighted that they needed to focus on gender diversity. To address this and to attract more female talent, they reviewed recruitment strategies and implemented the following:

The results speak for themselves, as Intent HQ managed to increase their percentage of female hires; in 2020 they had 25% female hires, in 2022 that figure had jumped to 47%!

 

Find out more about Intent HQ and see their current opportunities to join.

 

The employers above are all demonstrating how they are taking measurable actions to support females in the workplace and encourage a truly inclusive environment. By improving and aligning gender diversity initiatives with the 100 actions for equality, we can show our commitment to supporting women in tech, not just on International Women’s Day 2023, but beyond.

break the bias

International Women’s Day 2022: Break the Bias

International Women’s Day is a yearly holiday celebrated across the globe, taking place on March 8th. It’s a chance for us to celebrate the achievements of women and also to raise awareness of gender imbalance and fight for gender parity. It’s a hugely important day and has been marked now for over 100 years – with the first gathering having taken place in 1911. Nowadays, the event is celebrated across many different walks of life; in schools, universities, companies, charities, the media and more.

break the bias

#BreakTheBias

Each year, IWD has a theme for the day – this year, the IWD theme is #BreakTheBias:

Imagine a gender equal world.

A world free of bias, stereotypes, and discrimination.

A world that is diverse, equitable, and inclusive.

A world where difference is valued and celebrated.

Together we can forge women’s equality.

Collectively we can all #BreakTheBias.

This theme aims to bring awareness to the gender biases women face every day in all walks of life. Gender bias refers to the preferential treatment of men, and whether the bias is deliberate or unconscious, it is holding women back from reaching their full potential. The #BreakTheBias movement aims to encourage people to call out gender bias when they see it happening, and holds us all accountable for our own thoughts and actions.

This year, to raise awareness of the #BreakTheBias campaign, there is a hand pose which people can share to show their support. The campaign encourages people to ‘cross your arms to show solidarity’.

 

For more information about International Women’s Day 2022, click here.

international womens day

Celebrating International Women’s Day

International Women’s Day was first celebrated over 100 years ago in 1911. Today it is acknowledged around the world annually on 8th March. In 1911 the day took place on 19th March and saw millions of people march and rally to campaign for women’s rights.

International Women's Day 2020 It’s a day to draw attention to the issues facing women, from political and economic issues to social and cultural. International Women’s Day has become an important fixture in the global calendar and each year organisations, public bodies and individuals all over the world use the day to reflect upon and push forward for gender equality.

An equal world is an empowered world

In 2020 the campaign theme was #EachforEqual, inspired by the concept of collective action the idea behind it is that we’re all equally as responsible for our thoughts and actions. It’s in our hands to decide how we choose to contribute towards the creation of a more equal world. In 2021, the theme is: Women in leadership: Achieving an equal future in a COVID-19 world. The theme celebrates the huge efforts by women and girls around the world in shaping a more equal future and recovery from the COVID-19 pandemic.

The pandemic has impacted everyone around the globe, however, there’s evidence to suggest women have suffered considerably more than men. We looked into the ways women have been impacted by the pandemic, explore more here.

The world of technology still has a long way to go before its equal. At the moment the industry is made up of over 75% men, with women taking up a token of positions. The themes highlighted on International Women’s Day are an opportunity to reflect on why gender equality in tech is so difficult to achieve? And how the current inequality is being sustained?

It’s also an opportunity to look to the future and consider what an equal technology industry could look like. We are constantly reading increasing evidence that there is a direct relationship between increased profit, employee retention and positive brand association in more diverse and inclusive workplaces. A report by McKinsey Global Institute found that if women’s equality is advanced it could add approximately $12 trillion to GDP by 2025. Embracing #EachforEqual in tech is not only important socially and morally, but it’s crucial for global economic growth.

How to celebrate International Women’s Day!

Women’s rights impact us all. In the wake of the #MeToo movement, at a time where the gender pay gap is still persistent and when across the globe the women’s education is still not being treated with the same importance as men’s, the fight for women’s rights is as important as ever.

Wherever you are in the world there are plenty of effective ways to celebrate International Women’s Day and promote the uniting of women around the world to campaign for real change. Here are some of our top ideas:

1. Use the day to read about female role models

Visible female role models can have so much impact on having the confidence to keep working for and pushing for the job we want or the goal we want to accomplish. Reading about women who have set up companies from scratch and are now running profitable businesses is one example of a simple way to empower yourself and others to apply the same drive to your personal goals. What better day to dedicate time to reading up on female role models around the world, or in the industry you work in than International Women’s Day? For women in tech, reading about some of the most famous women who changed the world through technology is a way to invigorate your ambition in your tech career.

2. Sign up to a mentorship programme

If International Women’s Day makes you feel compelled to do something to actively help other women in their careers, it could be the day to commit to signing yourself up to a mentorship programme. Mentorships are a powerful way to pass on your knowledge and empower other women, perhaps at an early stage in their career to push for promotions, learn as many skills as possible and feel inspired by your own experience that their ambition has no limits or bounds.

3. Invest in your career

Is there a particular skill you’ve been meaning to learn or read up on for ages? Have you bookmarked a ton of articles or YouTube videos on topics that will help you in your job? Or maybe you want to research industry relevant events to attend this year? International Women’s Day is the ideal day to reflect on your personal or career goals and gift yourself the productivity to take a positive step towards reaching your goals.

Discover remote self-development and training courses here

4. Connect with other women

The whole premise of International Women’s Day centres on uniting with other women to create a force for change. In the digital age connecting with other like-minded women couldn’t be easier. There are plenty of online communities through platforms such as LinkedIn and other social media channels to network with other women. Imagine how many powerful conversations could be happening around the world if we all decided to reach out to at least one woman on International Women’s Day and share ideas on how to advance women’s rights.

 

Read more about the history of women in tech and how women played an instrumental role in establishing the industry here